SS
Client
Sokolov Search

One recruiter, triple the output— without the burnout

How a solo recruiter landed 3 new retainers and cut time-to-hire by 40% using a dual-purpose AI system.

3
New Retainers Won
40%
Faster Time-to-Hire
3x
More Qualified Leads
100%
Focus on Calls
Sokolov Search case study
IMG_001
The Bottleneck

Wearing every hat was wearing him down.

Marcus Sokolov ran a one-man executive search practice. His reputation was built on deep relationships and personalized service—but he was spending more time on admin than on the work that actually closed deals.

Between sourcing candidates, crafting outreach sequences, managing his pipeline, and trying to generate new business, Marcus was working 60+ hour weeks. His client acquisition had stalled because he simply didn't have time to prospect while serving existing clients. Something had to give.

60+ hrs/week
Total Working Hours
0
Hours for New Business Dev
"
I was worried AI would make my outreach sound robotic. I pride myself on the personal touch—that's my whole brand.
M. Sokolov
Founder, Sokolov Search
The Engineering

A dual-purpose system for sourcing and sales.

STEP_01
01

Voice Mapping

We analyzed Marcus's past emails, LinkedIn messages, and call scripts to capture his exact tone and approach. The AI learned to write like him, not like a bot.

STEP_02
02

Parallel Engines

Built two integrated systems: one for candidate sourcing and outreach, another for identifying and nurturing potential clients from his target industries.

STEP_03
03

Smart Scheduling

Automated the entire scheduling flow. Candidates and prospects book directly into his calendar, with smart buffers and prep time built in.

The Output

Measurable transformation.

Working Hours
60+ hours/week45 hours
25% reduction
Business Development
0 hours10+ hours
New capacity
Time to Hire
2-3 weeks8-10 days
40% faster
Client Acquisition
Stalled3 new retainers
Pipeline flowing
"
Graphite's co-design process ensured my unique voice was maintained. Now I'm connecting with 3x more qualified leads without lifting a finger.
M. Sokolov
Founder, Sokolov Search
Your Turn

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